by Sunil Bali, 10-02-13

Human behavior is motivated by two things – seeking pleasure and avoiding pain.

If a person is unable to lose weight, the pleasure of overeating is greater than the pain of being overweight.

If a person is procrastinating, there is greater pleasure in maintaining the status quo, than stepping out of their comfort zone and taking action.

When you first drove a manual car, how did you remember to change gear? I suspect it was the ever increasing and painful noise of the engine?

After a while, the engine noise moves into your subconscious mind and the gear change becomes automatic.

If you don’t change gear, there comes a point when you can’t go any faster and are restricted by the gear you’re in.

By changing the pain and pleasure you associate with certain actions, your emotions will
automatically drive you to take action, which you can’t achieve by using logic alone.

If you want to get better results, perhaps it’s time to change your cerebral gear?

Shift happens.


Here are some classics from the archive …..

  1. When Susan’s boyfriend proposed marriage to her she said: "I love the simple things in life, but I don’t want one of them for my husband".
  2. A woman gets on a bus with her baby. The bus driver says: "Ugh, that’s the ugliest baby I’ve ever seen!" The woman walks to the rear of the bus and sits down, fuming. She says to a man next to her: "The driver just insulted me!" The man says: "You go up there and tell him off. Go on, I’ll hold your monkey for you."
  3. I went to the zoo the other day, there was only one dog in it; it was a shitzu.
  4. Dyslexic man walks into a bra.
  5. My mother-in-law fell down a wishing well, I was amazed, I never knew they worked.
  6. I saw this bloke chatting to a cheetah; I thought, "He’s trying to pull a fast one".
  7. A woman has twins, and gives them up for adoption. One of them goes to a family in Egypt and is named ‘Amal.’ The other goes to a family in Spain, they name him ‘Juan’. Years later; Juan sends a picture of himself to his mum. Upon receiving the picture, she tells her husband that she wished she also had a picture of Amal. Her husband responds, "But they are twins. If you’ve seen Juan, you’ve seen Amal."

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Personal Branding & Peak Performance